Inflection Points for Companies:

Inflection Points originating from external business environment:

  • Markets change

  • Mapping impact of new entrants when competitive landscape changes
     
  • Creating messages for new markets and marketplaces
     
  • Developing internal and external support for new corporate brand
     
  • Preparing internal audiences to deal with growth opportunities
     
  • Key business events loom
     
  • Managing verbal and non-verbal messaging at shareholder meetings
     
  • Conducting memorable, motivational senior managers’ meetings
     
  • Maximizing return on investment in trade shows
     
  • Developing internal and external support for new product positioning

Inflection Points originating from internal business structure:

  • Management is restructured

  • Communicating during management restructuring
     
  • Presenting case for change to internal and external audiences
     
  • Managing change

Inflection Points originating from external business challenges:

  • Crisis arises

  • Managing crises proactively
     
  • Managing reputational risks proactively
     
  • Preparing communication channels for business interruption
     

  • Journalists are on the doorstep

  • Preparing executives for interviews
     
  • Developing and managing messages
     
  • Building productive relationships with the media

 

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